Who We Are

Established in 2006 by Tony and Lynne Swift, Apodi is a specialist ACCESS business focused on identifying and implementing innovative access strategies with our pharmaceutical clients that drive appropriate access to their medicines and transform patient lives.

Our work provides the following key benefits for:

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Pharmaceutical clients
The vast majority of our programmes drive access to their medicines.

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Many of the programmes address capacity and other constraints within the NHS, providing much needed support at no or little cost to the NHS whilst ensuring the NHS always retains clinical control of its patients.

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Our programmes improve patient care, outcomes and experiences.

The Team

Apodi is a fast growing, dynamic, intelligent business with people at the heart of it. Each team member has been selected for their exceptional talent and skills to help deliver the very best solutions for our clients. The entire team at Apodi is focussed on driving success for our clients. Our Senior Management Team comprises the following

The Management Team

Tony Swift

Managing Director

Tony has had a hugely successful career both as a top sportsman and as a highly successful business leader.

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Lynn Jeggo

Operations Director

Lynn is responsible for the delivery of world class programmes for clients, the NHS and Patients including the compliance function.

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Lynne Swift

Director of Finance

Lynne was a founding director at Apodi and manages the Apodi financial, procurement, and the IT infrastructure teams at Apodi.

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Paul Todd

Director of Access Solutions

Paul is responsible for the development of strategic solutions for the majority of Apodi’s programmes and account manages some of the firm's most important client relationships.

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Jan Cox

Business Development Director

Jan is a key member of the BD and Management team focusing on access solutions including promotional teams and healthcare services.

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The Board

Steve Kerridge

Executive Chairman

In his role as Executive Chairman, Steve focuses on the strategic direction of the organisation together with business development.

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Mark Murphy

Business Unit Director, HR

Mark has spent over 30 years in the people management and development arena and has extensive experience in both UK and European HR issues.

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Gillian Fachiri


Gill has worked in the pharmaceutical industry for over 30 years and has held several senior industry positions and significant second and third-line manager positions.

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Sharon Sunley

Director of HR

Sharon joined the Apodi board after more than 30 years in senior HR roles across several industries including IT, pharmaceuticals, and recruitment services.

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Dr Hywel Thomas

Non-Executive Director

Hywel's role as a Non-Executive Director is to represent a group of Angel Investors who have provided seed capital funding to the company.

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How We Work

Experienced Apodi Account Directors work with our clients from the very beginning ensuring they receive a bespoke service dedicated to enhancing their business and delivering a return on investment.

We work in close collaboration to understand unique brand challenges and identify the most effective access solution. Some clients have already decided on the solution they wish to be implemented and together, we will plan and activate accordingly. For those that haven’t, Apodi’s unique proven 6-stage process acts as a guide to identify the most effective solution to meet your objectives.

A dedicated Apodi Account Director works with our clients to produce a simple and effective plan detailing the key actions necessary to deliver the solution with key performance indicators.

A dedicated Apodi Project Director drives the implementation and delivery of the plan.

All projects are monitored and reviewed at regular intervals involving the Apodi account director, the project director and other members of the Apodi senior leadership team in partnership with our Clients.

Regulations & Maintaining Standards

All our programmes are delivered to the highest standards of medical research and best practice. This means that patients and HCPs, can be confident that we are working to achieve the best outcomes, whilst maintaining the highest standards of care.

Our Registered Manager is Lynn Jeggo, who is our Healthcare Operations Director. She ensures that our patient services run smoothly and effectively on a day-to-day basis. Tony Swift is the CQC Nominated Individual responsible for supervising the management of Apodi’s services.

Apodi Healthcare Ltd is a registered provider with the CQC in England and registered to deliver services with The Care Inspectorate in Scotland. Apodi is also a registered member of the RQIA (The Regulation and Quality Improvement Authority), the independent body responsible for monitoring and inspecting the quality of health and social care services in Northern Ireland.

In addition, Apodi holds a Cyber Essentials Plus certification which ensures the organisation is protected against hacking and phishing attacks. Cyber Essentials Plus is the highest level of certification offered under the Cyber Essentials scheme. It is a more rigorous test of cyber security systems where cyber security experts carry out vulnerability tests to make sure that your organisation is protected against hacking and phishing attacks.

Apodi Healthcare is the trading name of Apodi Healthcare Ltd providing healthcare services as a limited company organisation and is registered at Companies House (registration number 08130658) and registered with the CQC as a provider of independent healthcare services in England (registration number 1-7532222540). Apodi Healthcare Ltd is registered to provide services by the Care Inspectorate Scotland (registration number CS2017359563) Apodi Healthcare provides outpatient clinic services in both NHS GP premises and NHS hospitals on a sessional basis. All locations used are suitable for access by disabled or less able patients, close to public transport routes and car parking is available. The Apodi Healthcare office is based within a business park at One St Peters Road, Maidenhead Berkshire SL6 7QU with reserved parking for visitors.

Apodi hold licenses and accreditations with the following regulatory bodies:

  • CQC

  • Care Inspectorate

  • RQIA

  • Cyber Essentials Certified Plus